Websites for hotels, inns and guesthouses. Your own site is the only channel where you pay no portal commission. That is exactly what we build it for, visibly rather than quietly.
A portal takes a share of the room rate for every night it brings. In a forty room property that adds up over a year to a sum that would pay for a website several times over.
Many properties know this and write it nowhere, worried about upsetting the portals. That gives away the one argument guests understand immediately.
Say plainly that booking direct is cheaper because nobody in between gets paid. Not a voucher for the next stay but a lower price now. Anyone gets that in one sentence.
A city hotel speaks differently than a boutique property with nine suites, and a family inn differently again. Open the concepts in the window or fullscreen. All three are design studies by creatingfaces with fictional properties.
Bright surfaces, calm blue and an availability calendar without a form. This direction suits city hotels with business travellers who want to check a date fast.
Dark tones, brass as the accent and a page for every suite. Made for small properties where no two rooms are alike and an enquiry beats a booking engine.
Warm colors, round shapes and a section about what the house deliberately does not offer. This direction is for family run properties that would rather attract the right guests than the most guests.
PROVISION // NULL
The note sits on every page, not just the homepage. A guest who arrives via a portal and books direct the second time is the most valuable guest a property has.
KALENDER // SOFORT
Someone just checking whether their weekend is free should not have to leave an address. Name and email come once the date works.
ZIMMER // EHRLICH
Including the small courtyard room, not just the suite. Disappointment on arrival costs more than one lost booking because it ends up in a review.
Against review stars you build into the site yourself. Real reviews live on Google and the portals, where guests look anyway. A self built widget is redundant at best.
Against photos of the surroundings instead of the house. The cathedral looks the same for everyone. Your breakfast room does not, and that is what decides.
And against hiding prices. Someone who finds no price range goes back to the portal, where it is shown. You then pay commission for a guest you already had.
Figures from keyword research for Austria, as of August 2026
If your site answers these four questions, you only need the portal for guests who would never have found you otherwise. That is what it is good for.
A professional website usually costs between 2.500€ and 8.000€. A compact site with design, rooms, location and contact starts at around 2.500€. With an availability calendar, several languages and a connection to your booking system, local search engine optimisation and a custom design it is usually between 4.000€ and 8.000€. The offer is a fixed price, not an estimate.
Yes, we integrate common booking systems into your design so the guest barely notices the switch. For small properties with few rooms we often recommend an enquiry instead, because a short exchange there leads to longer stays.
In our experience yes, particularly with guests who have stayed before. What matters is the plain wording: booking direct is cheaper because nobody in between gets paid. A voucher for the next stay works far less well than a lower price now.
If international guests come to you, yes. We build bilingual with clean addresses for both languages so Google actually serves the English version. Further languages only pay off once a market is genuinely relevant.
Expect four to eight weeks. In our experience the longest part is the room photography. If good photos exist it goes faster, and if not, a photographer is worth more than any additional feature.